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Do you know what the biggest scam in marketing is?

  • Writer: Kiril Andonov
    Kiril Andonov
  • Jan 12
  • 2 min read

Traditional marketing.


Let me tell you why.


Look at:


- TV ads

- Billboards

- Stadium ads...


You literally have to sell a kidney to buy one.


For example... TV ads.


For JUST 30 seconds of screen time, you have to spend like $50k.


And what happens in those 30 seconds?


Everyone scrolls on their phone or goes to the bathroom where they also scroll on their phone.


And on their phone? They see someone else's ads on social media.


The small percentage of the audience who stayed to watch your TV ad?


- Kids

- Grannys

- Dogs

- Alligators

- And every type of person.


Therefore, only a veeeeery small % of the audience is YOUR target audience.


Now look at social media.


Dirt cheap.


If you want, you can even do it for free.


So, no kidney selling is needed.


And when people do see your ad, have you seen them on their phones?


Yeah...


They're literally GLUED to their screen.


And most importantly...


YOU TARGET WHO YOU WANT TO SEE YOUR ADS.


- No kids

- No dogs

- And no grannys


Just the audience that is most likely to buy your product.


So if you're currently doing traditional marketing, consider moving some of your budget to social media marketing.


And if you're already doing social media consider...


Taking it more seriously because it has some serious potential if done right.


There hasn't been a better way to advertise since...


Ever.


- Dirt cheap (or free)

- You choose who you want to see your ads

- People are glued to their screens when they do see your ads


P.S. Don’t get me wrong - if you have an unlimited budget... Traditional advertising is great! Coca-Cola has a four BILLION (with a B) dollar marketing budget.


They’ll do fine either way.


But if you’re like me and if you’re like the clients I work with… you want to get the most bang for your advertising buck.


P.P.S. If you need help with that, you can always fill out this form: https://www.kirilcashflow.com/free-marketing-analysis


No paying. No sales calls. No obligations. And if it seems like I'd be able to help you I'll get back to you.

 
 
 

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